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NALT Concept Space
U.S. Department of Agriculture

NALT Full

Concept information

  1. Fields of Study
  2. economics
  3. agribusiness and business economics
  4. marketing
  5. advertising
  6. generic advertising
  1. Economics, Trade, Law, Business, Industry
  2. economics
  3. agribusiness and business economics
  4. marketing
  5. advertising
  6. generic advertising

Término preferido

generic advertising

Tipo

  • Topic

Definición

  • Information The promotion of a particular commodity without reference to a specific producer, brand name or manufacturer. Producers join together to expand total demand for the commodity, thereby helping their own sales. These activities are often self-funded through assessments on marketings called check-off programs.

    Fuente: NAL Thesaurus Staff

    Tipo: Concept definition

Concepto genérico

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En otras lenguas

URI

https://lod.nal.usda.gov/nalt/67849

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RDF/XML TURTLE JSON-LD Creado 27/3/06, última modificación 30/11/12