@prefix nalt: <https://lod.nal.usda.gov/nalt/> .
@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix rdf: <http://www.w3.org/1999/02/22-rdf-syntax-ns#> .
@prefix dc: <http://purl.org/dc/terms/> .
@prefix xsd: <http://www.w3.org/2001/XMLSchema#> .
@prefix ns0: <https://lod.nal.usda.gov/naltv#> .
@prefix rdfs: <http://www.w3.org/2000/01/rdf-schema#> .
@prefix owl: <http://www.w3.org/2002/07/owl#> .

nalt:28674
  skos:prefLabel "comunicación de riesgo"@es, "risk communication"@en ;
  a <https://lod.nal.usda.gov/naltv#Topic>, skos:Concept ;
  skos:related nalt:137698 .

nalt:137706
  skos:prefLabel "llamado narrativo"@es, "narrative appeal"@en ;
  a <https://lod.nal.usda.gov/naltv#Topic>, skos:Concept ;
  skos:related nalt:137698 .

nalt:9092
  skos:prefLabel "comunicación (humana)"@es, "communication (human)"@en ;
  a <https://lod.nal.usda.gov/naltv#Topic>, skos:Concept ;
  skos:narrower nalt:137698 .

nalt:137710
  skos:prefLabel "análisis de la audiencia"@es, "audience assessment"@en ;
  a <https://lod.nal.usda.gov/naltv#Topic>, skos:Concept ;
  skos:related nalt:137698 .

nalt:137698_def
  rdf:value "Modelo que jerárquicamente organiza los mensajes de una organización con respecto a temas controversiales."@es, "A model that hierarchically organizes an organization's messages regarding controversial issues."@en ;
  dc:source "NAL Thesaurus Staff" ;
  a <https://lod.nal.usda.gov/naltv#Definition> .

nalt:137698
  skos:narrower nalt:137701 ;
  dc:created "2010-10-01"^^xsd:date ;
  skos:related nalt:137707, nalt:137702, nalt:137706, nalt:137710, nalt:28674 ;
  dc:source "Joint Institute for Food Safety and Applied Nutrition (JIFSAN)" ;
  skos:prefLabel "mapeo de mensajes"@es, "message mapping"@en ;
  skos:altLabel "message planning"@en, "message development"@en ;
  skos:inScheme <https://lod.nal.usda.gov/nalt> ;
  skos:hiddenLabel "message-mapping"@en ;
  a <https://lod.nal.usda.gov/naltv#Topic>, skos:Concept ;
  dc:modified "2012-11-30"^^xsd:date ;
  skos:broader nalt:9092 ;
  ns0:marc001 "59039" ;
  skos:definition nalt:137698_def .

nalt:137702
  skos:prefLabel "regla de tres (comunicación de crisis)"@es, "rule of three (crisis communication)"@en ;
  a ns0:Topic, skos:Concept ;
  skos:related nalt:137698 .

nalt:137707
  skos:prefLabel "llamado estadístico"@es, "statistical appeal"@en ;
  a ns0:Topic, skos:Concept ;
  skos:related nalt:137698 .

ns0:Topic
  rdfs:label "Topic"@en ;
  a owl:Class .

<https://lod.nal.usda.gov/nalt>
  rdfs:label "NALT Full"@en ;
  a skos:ConceptScheme .

nalt:137701
  skos:prefLabel "análisis del mensaje"@es, "message assessment"@en ;
  a ns0:Topic, skos:Concept ;
  skos:broader nalt:137698 .

